Newsletter 2016

Wallpaper Times Newsletter 2016 Issue 1

Wallpaper Times Newsletter 2016 Issue 1

Crafts Made Easy - Special Sale Only $15 eBay Store Refresh Habitat for Humanity Grasscloth Continues to Rock New Product Offering Discount Coupon Customer Corner 2016 Color of the Year Letter from the Editor

Letter from the Editor

For the Love of Wallpaper - Pamela BarronWe have over 4000 wallpaper patterns in-stock at our retail store located at 23328 Lorain Rd., Cleveland, Ohio 44077. We continue to add new patterns at an increasing rate, including a large number of unique offerings from the United Kingdom and Italy. It is not possible for us to feature all our offerings in just one place so we encourage you to check both of our online stores:
Retro Wallpaper
If you are not able to find what you are looking for in the online stores, please call us for a custom pattern search.
Geometric Patterns are the new rage. These patterns are the ultimate transitional wallcovering–while they have a unique contemporary vibe they can highlight traditional décor and antique furnishings. Shown above are pictures of some geometric patterns that make for great accent walls.
Pamela 'Mela' Barron signature

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2016 Color of the Year

2016 Pantone Color of the YearPantone Matching System (PMS) is a universal color coding system and each year they select a feature color that is considered the Color of the Year. Typically, the ‘Color of the Year’ will show up in furnishings, towels, make-up, clothing, kitchen goods, home décor, car colors, paint colors, wallpaper patterns, and any other goods to be worn or used or decorative items to just be looked at. I personally loved the 2015 Color of the Year — Merlot. It was rich and deep. The 2016 Color of the Year is at the opposite end of the color spectrum and is in the pastel family.

The 2016 Color of the Year is actually 2 Colors. This is the first time since the Color of the Year program has been in existence that 2 colors have been selected. The 2 colors are: Rose Quartz (PMS-13-1520) & Serenity (PMS 15-3919). See them to the right.

According to the Pantone press release, “the hues which are beautiful pastel shades of pale pink & light blue, are somewhat reminiscent of baby announcements but the color authorities at Pantone say that is not what they intend for you to call to mind. Rose Quartz was chosen for its rosy warmth & Serenity was chose for its tranquillity.” The Pantone report goes on to say the colors are intended to be used together—the warmer tone and the cooler tone suggesting “connection and wellness as well as a soothing sense of order and peace.”
Some wallpaper patterns from our current inventory that have a similar vibe of warm & cool are shown below.

Pantone 2016 Color of the Year Wallpaper Patterns

Floral 141 B-Floral 284 Floral 143


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Customer Corner

Geometric wallpaper pattern on stairwayCustomers use wallpaper in different ways and the featured photos offer up some interesting examples—red wallpaper over white chair rail, wallpaper as framed panels behind a bed (takes the notion of accent wall to a new level), border used to cover an above-cupboard soffit, dramatic black-white geometric in an entranceway, colorful fruit pattern in a coordinated kitchen.
kitchen vintage wallpaperBedroom red wallpaper
coffee labels wallpaper borderFramed wallpaper as a headboard

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Discount Coupon

Arts and Crafts with vintage wallpaperSend in your photos of a wallpaper or border installation or wallcovering used in a craft project & we will send you a coupon worth 10% off your next wallpaper purchase from our online store ( No limit to the number of coupons you can earn! One coupon per installation or craft. Expires December 31, 2016.

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Wallpaper Times – Page 2


New Product Offering

Wood Cube WallcoveringsTextures are the newest trend in wallcovering & we have some amazing examples of this new material that can be used on accent walls or to cover entire rooms or ceilings. It is totally versatile & is offered in various 3-dimensional patterns & colors. Retro Art™ Structures Backsplash & Wall Panels will revolutionize wallcovering. The Thermoplastic panels are enhanced with thin metallic sheets & paints covered with synthetic leather & other woven pattern designs. An overlap feature ensures invisible seams. It is incredibly easy to install: Cut to Size, Apply Special Adhesive & Stick in Place. We are one of the first wallcovering stores in the country to stock this exciting new material!
Wood plank wallcovering

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Grasscloth Continues to Rock!

Grasscloth is the perfect choice for so many reasons. It is:
green heart bulletA natural material
green heart bulletEnvironmentally sound and totally sustainable
green heart bulletBeautiful to look at
green heart bulletOffered in interesting color combos
green heart bulletSuitable for any style décor
green heart bulletEasy to install and does not require seam matchesWe have more than 20 Grasscloth patterns in-stock & we continue to add to this inventory. View some exciting options below.
Grasscloth samples available
3 samples of grasscloth wallpaper patterns

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Habitat for Humanity

Habitat for Humanity wallcovering donation from For the Love of WallpaperHabitat for Humanity is an international, non-governmental, non-profit organization founded in 1976 dedicated to bringing people together to ‘build homes, communities and hope’. Homes are built and/or repaired using volunteer labor and Habitat makes no profit on their efforts. “Habitat has helped more than 4 million people construct, rehabilitate or preserve more than 800,000 homes since its founding making it the largest not-for-profit builder in the world.”

Recently, our associated company, U. S. Wallcovering, was pleased to donate over 100 rolls of wallpaper to our local Habitat for Humanity store. People who shop at the Habitat store will be able to purchase the wallpaper at really low prices to help fix up their homes and profits from the sale of the wallpaper will be applied to fulfilling Habitat’s mission. This is just the beginning. We look forward to contributing many more rolls as the initial donation sells out.

Habitat for Humanity ReStore

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eBay Store Refresh

For the Love of Wallpaper ebay store designCurrently, 28% of our sales are from mobile devices and the number continues to increase. We want to be sure you can easily reach us and order from us via a mobile device and so we are working on revising our online stores to be more mobile friendly. Look for subtle changes in the homepage design and listing templates but all our great patterns and low low prices will remain the same.

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Crafts Made Easy – Special Sale Only $30 $15

vintage floral wallpaper scraps - Love Bunch PaksThe perfect choice for crafters and scrapbookers are our Off-the-Wall Love Bunch paks that consist of 16 sheets of wallpaper -11 large and 5 small. Offered in 9 different pattern sets: Floral, Damask, Stripes, Textures, Assorted, Novelty-Male, Novelty-Female, Modern-Contemporary and Classical. Wallpaper is so much more durable and has so many more interesting patterns than the standard papers that are typically offered for Scrapbooking. Stock up for Spring and Summer projects.

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